Why Have A Web Site?

This question can be answered from two points of view -- your customer's and your business.

From a customer's point of view -- People are now saying, "I think that they have a web site, I'll check it out first." People want to use your web site to find information such as:

• Your hours of operation

• How to contact you

• Your business history, policies, mission, and so on

• What's new

• Assurance that your business is professional, up-to-date, and credible

• What products/services you offer so that they can comparison shop before making a commitment

From a business/organization point of view -- The fastest growing segment of the web is small to medium sized businesses. A web site provides these businesses with a cost effective way to:

• Introduce people to your business and who you are, even when you are not available

• Grow your business

• Showcase your work, products, services

• Contact you

• Help customers comparison shop. Many customers research online, buy offline.

• Present you business with a professional image

• Advertise. This low cost method of advertising can decrease your printed materials cost and it gives you a chance to compete with bigger business on an equal footing.